HKGTA x Hästens
- cassanportfolio
- Sep 4, 2024
- 1 min read
HKGTA has partnered with the luxury bedding brand Hästens to create a unique experience that blends luxury travel with premium comfort.
To enhance brand visibility and foster customer engagement, I spearhead through exclusive events and targeted marketing campaigns.

Communications
1. Email Direct Marketing (EDM): Executed targeted email campaigns to our subscriber base to drive sales.
2. Social Media Engagement: Developed visually compelling posts that highlighted the unique offerings, captivating our audience and showcasing the luxury experience.
3. WhatsApp Communication: Utilized WhatsApp to maintain direct engagement with Patrons, providing personalized updates and exclusive event invitations related to the Hästens collaboration.
4. Influencer Engagement: Partnered with targeted influencer, image stylist Ricky to create authentic content that embodies the essence of the luxury experience, enhancing our brand visibility through his network.






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